Journal

Every great story deserves a thoughtful update, and that’s exactly what we’ve done with our packaging. While our products have always been about delivering high-performance results, we realised that how you interact with them is just as important. So, we’ve upgraded to packaging that’s safer, smarter, and seamlessly fits into your modern lifestyle.
~ Aman Mohunta (Co-Founder, Aminu)

Reason 1: Shatter-Proof, Spill-Free, Stress-Free

We’ve all had those heart-stopping moments of watching a beloved product slip, fall, and shatter into a million pieces. We’ve listened to your stories—from close calls to actual disasters—and decided it was time for a change.

Meet our durable, shatter-proof packaging. It’s sturdier, stress-free, and designed to make your skincare routine safer, whether you’re at home or traveling.

Reason 2: Re-imagined for Your Lifestyle

Our new, lightweight packaging is travel-friendly and fits effortlessly into your bag without the nagging fear of leaks or shattered glass. Now, taking your skincare essentials wherever you go is easier than ever. 

Reason 3: Every Drop Matters

We’ve replaced glass pumps with sleek airless pumps, offering you effortless access to every last drop of your favorite formulas. No more struggling to scoop out the final bit of product. This upgrade ensures nothing goes to waste.

Reason 4: Save The Label

Remember the days of peeling, misaligned, or scratched labels? We’ve bid them farewell. Our new bottles feature direct printing, offering a cleaner, more polished look. Plus, it’s one less thing for us (and you) to worry about.

While some things changed, some remain the same...

While we’ve made these thoughtful updates, some things remain unchanged - the promise of effective, save and easy to use skincare. Your favorite formulas—the ones you trust and love—are still here, delivering the high-performance results that brought us together in the first place.

We’ve also kept our classic frosted glass bottles for the OG serums and face oils. Some icons are simply too timeless to change.

Your Trust, Our Love

These changes are all for you. We put our heart, mind and soul into Aminu everyday to bring you nothing but the best. Aminu is a ever-evolving promise from us to you to make your skincare routine effective, pleasurable and safe. We hope you like the new look Aminu. Check out the new packaging here. Do share your feedback with us on social media, Whatsapp or email. 

Love & luck,

Aman

Here are a few behind-the-scenes shots of this amazing journey...

 We started with a wide variety of options picked up from across the world to pick the perfect packaging for each and every product

Selected the ones which was best suited for maintaining the integrity of the product and for your modern lifestyle.

The design team then painstakingly went through every minute detail of size, color, text, and font to make sure each product feels like home when you hold it.

We went through multiple rounds of iterations to make sure what lands in your hand is nothing short of perfection.

The shoots for the new packaging were long but fun.

Post production editing. Honestly, at the point some of us had become impatient and couldnt wait to show the  new packaging to the world.